Ranked Your Website Ranked Highly? How Do You Stay High?
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by: rodstrickland
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Word Count: 712
Date: Tue, 12 Apr 2011 Time: 11:47 AM
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We've seen it before...or at leastyou have, numerous times before. You finally to get a blog ranked top three in search engines for a competitive word phrase only to relenquish that important position for a reason or another. Often times you scratch your brain in bewilderment, trying desperately to figure out how your website fell in the serps. Often it's rather easy to tell what happened. Regardless of the reason it occured, how should you prevent your site from dropping?
Knowing why is the answer
Knowing the numerous reasons why a blog can take a free fall in search engines is the most important part of the serps game. Minor varation is normal, especially for newer blog. It is not unique for a blog to fall its placement for a highly valued SEO key term only to have it come back later. This is typically referred to as the Google Dance. It's typically only an issue if it occurs regularily or if your page falls in placement and does not return immediately (a few days at most) or ever.
Now, don't fret if your blog vanishes for a week or more, especially if you have recently made some normal or substantical changes or additions to your page . It's important to stay abreast as to what is occuring around at Google. Just announced was that Google launched worldwide its "Farmer" or "Panda" release. This launch had quite a large effect on tons of websites . Keeping from make yourself knowing of changes might ultimately result in confusion & panic. Tap into your frequented search engine optimization blogs and keep track of what your peers are experiencing. You should look into what others are witnessing occur and what they are taking action on, if anything, to assist get their serps back.
Ok, so how should I stop a blog from falling in Google?
This is, unfortunately, not a simple question to answer. There is no way to guarantee that your website wont lose serps for your imporant and competitive key phrases. There happen to be steps to take and criteria that may be met that may go a really long long way to ensuring your blog won't die. Here's some tips:
Ensure your site is old, the more aged the better
Alright, so maybe you can't make your domain age more but thelonger your page is up the less likely it should be to drop for keyword terms and the less you will see variations.
Don't stop adding updated, relevant content
I have proven this time and time since on my own pages, las vegas seo. You stand a greater chance of having your rankings keep their placement and normalize for brand new keywords if you keep adding unique, fresh content on a normal basis.
Don't stop building quality back links.
Yep, this is really obvious. More backlinks and more links added on a continual basis mean better placement and staying those rankings that you originally built. Quality back links mean back links on better Page Rank websites or blogs lacking of a content or spam foot print. Social media and Web 2.0 backlinks are fantastic examples of pages you should be focusing on building backlinks for.
Do not change too much on your website and if you do perform additions make sure they launched in phases.
Everyone makes changes to a blog and for differnt reasons. There is nothing inappropriate either with mixing up your blog a bit from time to time. It's really crucial to arrange elements around to attempt to raise site visitor conversions and retention. And, the more you can itemize the additions to be performed in sections and perform those additions slowly, the better.
Keep track of your competition.
If you manage to simply drop 1 or 2 spots in Google for a targeted key phrase, ensure you examine at those page that now perform better than you do and examine if perhaps they have created anything different to affect their rankings.
These tips might go a long way to assisting you to keep your rankings.
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