3 Seo Tips That Will Tip Your Ranking Balance
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by: David Anttony
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Word Count: 455
Date: Sat, 30 Jan 2010 Time: 12:26 PM
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Sometimes it's just the smallest of things that can make a Tremendous difference with SEO ranking results.
Here are three tiny things that will make a Big difference if you utilize them all the time.
1. If you are going fishing make sure there are fish and not too many fishing people.
2. Title is everything.
3. Being bold makes you stand out.
If you are going fishing make sure there are fish and not too many fishing people.
When it comes to a more conventional world like SEO occasionally we forget every-day sense. So let's remember!
In the SEO world making sure there are fish is making sure that there is traffic for a keyword we are preferring to rank for. Use tools like Google Traffic Estimator (just Google it) if you are short on funds, and if you have a little bit of money, go get yourself a WordTracker subscription (they also have a free tool as well which is good). These (and many other traffic tools) will tell you that there are 'fish' for the keywords that you want to rank for.
The next part of this BIG trick is not to fish were everyone else is fishing. So if you are smart if you are doing a blog for example, you will look for keywords that have good traffic but a LOW number of competing websites. WordTracker will help you with this.
Title is everything.
In the SEO universe the page title is the 'secret weapon' of the master ranker! Here is one thing to remember, make sure that the page title is as close as possible to being 100% the keyword you want to rank for as possible. The page title is like the title of a book. If you wanted to learn about the sex life of a worm then a book title of 'Sex life of a worm' will grab your attention and you will know you have the book you want. On the other hand a title of 'Worms and interesting facts' will not grab you in the same way. The trick is to make your page titles 100% of the keyword you want to rank for. If you add 'clutter' words then you are diluting the most important SEO element - like diluting a single malt whiskey with water or ice.
Being bold makes you stand out.
This is a very good onsite optimization point if you want to optimise a page/blog entry for a particular keyword, make sure you embolden the keyword in the text 2 or 3 times. Do not overdo it of course!
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